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Holly Reddy

Senior Account Manager

Sydney · Sydney, NSW · holly.reddy@data3.com.au

Senior Account Manager driving multi-million-dollar deals across financial services and regulated industries

Energy & UtilitiesFinancial ServicesHealthcareProfessional ServicesTelco

About

Holly Reddy is a Senior Account Manager at Data#3 with 14 years of IT sales experience. She owns a portfolio of enterprise financial services accounts and leverages her deep relationships and knowledge of the full Data#3 technology stack to deliver tailored solutions. With a background in vendor and partner sales, Holly excels at orchestrating complex deals by bringing in specialist SMEs at the right moment.

Experience

  1. 2021-03 — Present
    Current
    Senior Account Manager
    Data#3

    Leads enterprise sales across financial services clients, focusing on Data#3's full portfolio including cloud, data, security, and workplace solutions. Manages strategic relationships and consistently exceeds revenue targets.

    • Grew key financial services account from $1.2M to $4.8M ARR in 24 months
    • Orchestrated 15+ cross-practice deals annually by engaging specialist SMEs
    • Maintained 98% customer retention rate across portfolio
  2. 2018-01 — 2021-02
    Enterprise Account Executive
    Microsoft Australia

    Sold Microsoft cloud, productivity, and security solutions to large enterprise customers in the financial services and energy sectors.

    • Achieved 145% of quota in FY20
    • Built strong executive relationships with CIOs and CFOs at tier-1 banks and energy utilities
  3. 2015-06 — 2017-12
    Account Manager
    Dimension Data

    Managed a portfolio of professional services and healthcare clients, selling integrated ICT solutions and managed services.

    • Expanded healthcare client base by 40% through targeted campaigns
    • Successfully transitioned several clients to managed cloud services
  4. 2012-09 — 2015-05
    Corporate Account Executive
    Telstra

    Focused on telco and networking solutions for mid-to-large enterprise customers across professional services and utilities.

    • Delivered 120% of annual sales target for two consecutive years
    • Developed key partnerships with professional services firms
  5. 2010-07 — 2012-08
    Inside Sales Representative
    Dell Technologies

    Began career selling hardware, storage, and early cloud solutions to Australian businesses.

    • Top performing inside sales rep in ANZ for FY11

Projects

  1. CBA Digital Workplace Transformation
    2022-05 — 2023-11
    Commonwealth Bank of Australia · Financial Services · as Sales Lead

    Led $6.2M multi-year agreement that migrated 45,000 users to Microsoft 365, improving collaboration scores by 34% and reducing support tickets by 28%.

    Microsoft 365AzureIntunePower PlatformSecurity & Compliance
  2. AGL Cloud & Security Modernisation
    2021-08 — 2022-04
    AGL Energy · Energy & Utilities · as Account Executive

    Secured $3.8M contract to modernise cloud infrastructure and implement SIEM, resulting in 60% reduction in security incident response time.

    Azure Landing ZonesSentinelCisco Secure FirewallData#3 Managed Services
  3. Ramsay Clinical Systems Integration
    2020-02 — 2021-01
    Ramsay Health Care · Healthcare · as Sales Lead

    Closed $2.9M deal enabling integration of clinical systems across 150+ facilities, delivering 25% improvement in data accessibility for clinicians.

    Microsoft Dynamics 365Power BIAzure Healthcare APIsDell APEX
  4. EY Australia Secure Collaboration Platform
    2019-04 — 2019-12
    EY Australia · Professional Services · as Account Manager

    Delivered $4.1M program that enabled secure hybrid work for 7,000 staff, achieving 92% user adoption within first quarter.

    Microsoft TeamsSharePointViva InsightsData Loss Prevention
  5. Telstra Network Operations Transformation
    2016-11 — 2017-06
    Telstra · Telco · as Sales Representative

    Facilitated $1.7M sale of automation and observability tools that reduced network outage duration by 45% and saved approximately $2.3M annually in operational costs.

    Cisco DNA CenterServiceNowAzure MonitorData#3 Professional Services

Beyond the day job

Skills and experience from outside the day job — community, volunteering, hobbies and more.

  1. Women in Tech Mentor
    Teaching / mentoring
    Tech Girls Movement

    Provides career guidance to young women entering the technology sales and IT industry.

    Leadership DevelopmentMentoringNetworking
  2. Community Fundraiser
    Volunteering
    Sydney Children's Hospital Foundation

    Organises annual charity events to raise funds for paediatric healthcare.

    Event ManagementFundraisingStakeholder Engagement

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